The Edit

At Cult Mia, our mission is to shine the spotlight on the brands that deserve to be known from around the globe. These are brands that are on the up and coming, who you might not have seen yet, but you’re just in time to discover them before they take the next fashion weeks by a storm.

The festive season is coming and we’ve curated the pieces you must snatch this season. We believe the best way to make an outfit stand out is with accessories so we’ve put together some looks that we think will be...

Cult Mia is officially a values-driven platform, we want to give you the opportunity to shop based on the causes and values that YOU care about. Based on the brands you’ve asked us to champion and products you’ve shopped, we’ve honed in on four key platform values.

It’s our second birthday! And we want to thank you for being a part of our journey. Let’s look back at the last two years. We’ve brought you 222 designers from 42 countries, across 15 categories, from the comfort of your home. You’re always one click away from the world’s greatest fashion.

It’s spooky season and time to go back through that dressing up box to find a costume to wear. What if we told you that we can help you create the perfect Halloween costume, with pieces that you can wear again any time of the year. 

After a year and a half, our team is back together again on the streets of London Fashion Week. We’ve made it our mission to be the first to spot unique and emerging fashion talent to keep you looking fresh.